Stanford GSB Sloan Study Notes, Week 5 (35), Spring quarter
Could be that my future co-alumni will look back at this week from the future as historic: the school came out to the public with news that there will be no more Sloan Program. The competition for the title of the Best Sloan Class Ever (est 1958) will finally be over – as us in the 2013 cohort will remain the Last Sloan Class Ever. The program itself will of course live stronger than ever, getting a fresh rebrand as Stanford MSx Program for Experienced Leaders.
Meanwhile, the academic life of T-7 week carried on, busy as usual. I realize the four keywords picked for the title sound a bit buzzwordy – but there was some solid content behind each. Read the notes below, and also check out the long-overdue video of my LOWKeynotes speech from the Winter Quarter if you happened to miss it.
Covered in this issue:
- Calculating social influence in marketing and building funcional teams
- Calculating effects of advertising spend on demand
- Designing Call Centers and measuring process quality
- Do freemium products need selling?
- Exit dilemmas of Hotmail
- Managing media crises and firing firends
- Being realistic, but curious about Bitcoin
- Founding stories of Twitter and Square
- Mapping out all asteroids in space around us
- Guests: Jack Dorsey of Twitter/Square, Sujay Jaswa of Dropbox, astronauts and folks from Clearwire, DFJ, Lightspeed Ventures

